The rapid growth of the Green Sector has given businesses in the UK a chance of significantly reducing energy consumption, reducing energy costs and contributing towards the UK’s CO2 reduction targets. The challenge for anyone working in the green sector is generating new customers, a task which goes hand in hand with the growth of the green sector. Green sector companies need to double their efforts in sales and marketing in order to grow in this tough climate. If the green companies fail to generate new customers, the green sector won’t grow. There is a telemarketing company making sure this does not happen from behind the scenes.
Big Green is the only telemarketing company solely dedicated to the green sector in the UK. It has been working behind the scenes with companies in the Green Sector delivering qualified appointments and leads with key decision makers within businesses that need to reduce energy consumption and carbon emission. You’ve never seen them in the limelight or standing out in the media but as a result of Big Green’s work, green sector companies have been able to provide their solutions to thousands of new customers, reducing their carbon emissions and energy consumption.
This unique telemarketing consultancy, based in Hampshire, speaks with the key decision makers within businesses which need to reduce energy consumption and carbon emission. After thorough discussion and qualification over the phone, Big Green then introduces its client as the solution and organises a meeting at a mutually convenient time between its client and the new prospect. It seems simple enough and the results speak for themselves. Big Green has now connected green sector companies with around 5000 new customers since August 2010.
One example of Big Green’s success from behind the scenes comes from heating solutions provider, Smart4Energy based in the north of England. “Our growth is almost exclusively down to Big Green Telemarketing. We are forecasting that Big Green will generate £1m this year for us.” says owner Jonathan Froggatt. “We did use another telemarketing company who generated around £90k but in comparison to Big Green’s £350k in the first year, it’s easy to see why I’ve stuck with them for so long”.
“This is telemarketing like you’ve never known it before,” says Tom Soane, co-founder of Big Green Telemarketing. “Big Green is a telemarketing match-maker. We understand the green sector and we understand how to bring telemarketing into it professionally”. “This is a win-win situation for everybody,” he continues. “Green sector companies win more customers meaning UK businesses can reduce energy consumption and carbon emission. The government moves closer to its CO2 target and Big Green Telemarketing is right there behind the scenes”.
Business development is one part of Big Green’s menu of telephone based services which also include data gathering, mystery shopping, customer contact and event telemarketing. Big Green claims to be more than just a business development company, insisting that any objective which requires communicating with high volumes of businesses can be effectively carried out over the phone. Big Green’s impressive list of green sector clients includes companies such as powerPerfector, WYG, Ener-G and Eco-Nomics.
Carbon dioxide (CO2) emissions are widely held responsible for global warming. The Labour government adopted the Climate Change Act in 2008, setting a target for the UK to reduce carbon emissions to 80% below 1990 levels by 2050. It set an interim target of a 34% reduction by 2020. The Conservative government has continued the effort since moving into power as a coalition government with the Liberal Democrats.
In 2009 the UK Energy Services market was worth £1,2796 million, an increase of 5.5% in spite of the global recession. Energy retrofits (28%), energy supply contracts (25%) and energy procurement (23%) have the largest share in the market. With government assistance, clean technologies have become available to a much wider range of businesses in the UK.
Today the UK is a world leader in the clean technology sector, at a time when transition to a low carbon, resource-efficient economy is a global, environmental and economic imperative. Public awareness and government policy, such as the recent government spending review, are putting pressure on companies to be seen to go green. The financial climate is putting more pressure on UK businesses to reduce spending in areas such as energy consumption. Big Green is at the forefront of connecting these companies with green sector operatives.
www.biggreentelemarketing.co.uk
